Small Business Articles

Webinars – Wondrous or Waste of Time?

In 2014, you were way ahead of the competition if you attended an online class. During the pandemic (2020-21) virtually every American attended at least one online event. Zoom is here to stay and so is online business training. Read More

5 Google Tools You Should be Using

Google is a powerful tool for small business owners and provides many services and programs that make life a little easier for startups who are breaking into the digital space. Read More

Emotions in Negotiation

Negotiations are a fact of life. We negotiate every day and sometimes even when we don’t realize it. The impact it has in our lives has more weight than we thought like the growth of our small business when we negotiate for sales or contract terms with clients or vendors. Negotiation is not a dispute or disagreement or even a confrontation, it is a discussion aim at reaching an agreement. Read More

Five Ways to Find and Capture Your Best Customer

Recently, a client expressed frustration that prospects did not value his consulting services. And no wonder: his Google ads were attracting anyone and everyone, and he was giving away his ideas at initial meetings. The solution wasn’t to educate customers on his value. The solution was to capture the ears of a quality prospect. By the way, that same client of mine now charges for an initial visit, no more freebies. Read More

Market Research – Pot of Gold

According to a recent FORBES survey the main reasons why startups struggle can be summarized as lack of market knowledge about customer needs, competitors and recent changes in the industry. Read More

Venture Capital: Funding Option for Startups

Venture Capital can become a great source for funding. Understanding the world of VC is the first step to conquer. Other steps include how to convince someone to part with their money and develop a top-notch presentation. Learn More

SBA

Developed in cooperation with the U.S. Small Business Administration, the Illinois Department of Commerce and Economic Opportunity, and College of DuPage as a service to Illinois businesses under cooperative agreement #SB-2M-00097-15.

 

 


Contact Information

Business Development Center
Illinois Small Business Development Center
535 Duane Street, Office 233
Glen Ellyn IL 60137

Ute Westphal, Program Manager
Phone: (630) 942-2630
Fax: (630) 942-2606
Email: westphalu@cod.edu

Regular Hours of Operation
Monday to Friday: 8:30 a.m. to 5 p.m.